Description

This new casebook on retailing contains 18 up-to-date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. The collaboration between major retailers and academic institutions has resulted in each case taking a highly practical, problem-solving approach.

Cases in Retailing: Operational Perspectives

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£29.99

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Paperback / softback by Cathy Hart , Malcolm Kirkup

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This new casebook on retailing contains 18 up-to-date cases contributed by a team of 22 authors from universities teaching retailing... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 16/02/1997
    ISBN13: 9780631201731, 978-0631201731
    ISBN10: 0631201734

    Number of Pages: 264

    Non Fiction , Business, Finance & Law

    Description

    This new casebook on retailing contains 18 up-to-date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. The collaboration between major retailers and academic institutions has resulted in each case taking a highly practical, problem-solving approach.

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