Description
Book SynopsisTrade Review"Steve is one of the best around when it comes to communicating a message.
You Are The Brand renews that high position in which he is held by top professionals." -- Marty Appel * Marty Appel Public Relations, Long-time Yankees PR Director *
"Steve always has a refreshing take on the events of the day. His voice brings clarity to confusion and his passion is always designed to give more light than heat." -- Jim Bell * Executive Producer, TODAY show *
"Steve Adubato is a pro! My hat goes off to him because there are only a few great communicators around—and he is one of the best!" -- Suze Orman * Financial Guru and New York Times bestselling author *
Table of ContentsAcknowledgments
Introduction
Tiger Woods
Buddy "The Cake Boss" Valastro
JH Cohn
Toyota
Michael Port
BlackBerry
Barack Obama
Coke
Thirteen/WNET.org
TD Bank
The Catholic Church
Toast
The New York Yankees
The Kennedys
Hospital Brands
Starbucks
Blackwater
Campbell Soup
Nick Matarazzo
Martha Stewart
Bobbi Brown
Oprah
BP Oil
TODAY
Howard Stern
E*TRADE
Gibbons
Governor Chris Christie
Lebron James
Newsweek Daniela Costanzo
Sarah Palin
Rutgers University
TJ Nelligan
Eliot Spitzer
Wells Fargo/Wachovia
Make-A-Wish Foundation
Fox News
Notes
About the Author