Description
Book SynopsisYou''ve got to read this book! You''ll learn what to do, when to doit, and exactly how to go about it. A useful, practical tool tohelp any CEO or development officer position an organization forgrowth and success.
--Karen SAndelback, executive director, American Kidney Fund
Candor is a missing commodity in many of today''s dialogues. JudyNichols'' wisdom and sharp insights make this book a refreshingguide to honest organizational self-evaluation.
--Jeannie Thompson, fund raising consultant and member, board ofdirectors of the International Fund Raising Group
In this practical and straightforward guide, Judith E. Nichols, aninternationally renowned fundraising expert, introduces a provenmethod of fundraising evaluation: the Development AssessmentProcess. This formula will fundamentally transform the waynonprofit organizations approach evaluation and help them improvefund raising strategies to not only achieve their mission, but tokeep pace with a changing world
Trade Review"You've got to read this book! You'll learn what to do, when to doit, and exactly how to go about it. A useful, practical tool tohelp any CEO or development officer position an organization forgrowth and success." (Karen Sandelback, executive director,American Kidney Fund)
"Candor is a missing commodity in many of today's dialogues. JudyNichols's wisdom and sharp insights make this book a refreshingguide to honest organizational self-evaluation." (Jennie Thompson,fund raising consultant and member, board of directors of theInternational Fund Raising Group)
"Judith Nichols's assessment process gave our organization thedevelopment tool needed to reposition its fundraising for greatsuccess. I highly recommAnd this book." (Neal Keny-Guyer, CEO,Mercy Corps International)
Table of ContentsIntroduction: How Development Assessment Can Dramatically IncreaseFundraising Results.
Part One: Understanding the Development Assessment Process.
1. What Development Assessment Is and When You Need It.
2. How to Conduct a Development Assessment: Key Components.
Part Two: Understanding Your Fundraising Environment.
3. Fundraising in a Changing World.
4. Understanding the Demographic and Philanthropic TrAnds thatDrive Fundraising.
5. Realigning Fundraising Strategies to Grow with Change.
Part Three: Gathering the Information You Need.
6. Where to Look: Resources for Environmental Scanning.
7. Sample Forms for Surveying, Data Collection, and InformationRecording.
Part Four: The Development Assement in Action.
8. How One Organization Used Development Assessment to StrengthenFundraising Programs: A Case Example.
