Description
Book SynopsisBeing audacious and adventurous can be inspiring, yet many of us hesitate to follow this path because of our concerns for comfort and security. In this bold book, Carter and Kourdi examine a radical new approach to being successful. The authors argue that success comes most easily to those who accept, and harness, the beneficial effects of risk. Communicating simple but powerful ideas with passion, this book guides individuals and organizations through the techniques that will help them to become more vigorous, motivated, effective and ultimately successful. Including original interviews and insights from people that have used audacity to get where they are, Road to Audacity shows why current approaches to life and work are increasingly outmoded. This book is vital reading for anyone who wants to make a success of their career, and their life.
Trade Review'Great reading for anyone who wants to make a success of their career and their life.' - Keith Clark, The Bookseller
'In a world of increasing uncertainty, the 'audacity factor' is what makes the difference between caution and action.' - The Times
Table of ContentsList of Figures and Tables Preface What is Audacity? The Road to Audacity Why? The Audacity Factor The Eight Ways of Being The Meaning of Mountains Walking the Dangerous Edge Who's Afraid of the Big Bad Employee? Leadership Matters Of Wildebeest, Buffalo and Bison Dancing with Customers Building a New Eden - Audacity at Work The Road from Morocco Index
