Description

The People’s Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. It constituted the first systematic effort to trace voters’ behavior across the duration of a presidential campaign and to follow up on this data years later.

The Peoples Choice How the Voter Makes Up His Mind in a Presidential Campaign

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Paperback by Paul F. Lazarsfeld

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The People’s Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections,... Read more

    Publisher: Columbia University Press
    Publication Date: 3/16/2021 12:00:00 AM
    ISBN13: 9780231197953, 978-0231197953
    ISBN10: 0231197950

    Number of Pages: 224

    Non Fiction , Politics, Philosophy & Society

    Description

    The People’s Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. It constituted the first systematic effort to trace voters’ behavior across the duration of a presidential campaign and to follow up on this data years later.

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