Description

Book Synopsis
The concept of mobile ice cream factories, having been brought to Britain by the ice cream industry, but by body-builders, Smiths Delivery Vehicles of Gateshead, is one of the most intriguing stories in the British motor industry. This book charts the roller coaster history of the Mister Softee brand through successive owners.

The Mister Softee Story

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    A Paperback / softback by Steve Tillyear

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      Publisher: Crecy Publishing
      Publication Date: 01/07/2010
      ISBN13: 9781903016138, 978-1903016138
      ISBN10: 1903016134
      Also in:
      Business, Finance & Law Manufacturing industries Travel & Transport Road and motor vehicles: general interest

      Description

      Book Synopsis
      The concept of mobile ice cream factories, having been brought to Britain by the ice cream industry, but by body-builders, Smiths Delivery Vehicles of Gateshead, is one of the most intriguing stories in the British motor industry. This book charts the roller coaster history of the Mister Softee brand through successive owners.

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