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Book Synopsis

This eye-opening narrative journey into the rapidly changing world of artificial intelligence reveals the dangerous ways AI is exploiting the unconscious habits of our minds, and the real threat it poses to humanity: 'The best book I have ever read about AI' (New York Times bestselling author Roger McNamee).

Artificial intelligence is about to amplify the most primitive version of who we are, and spit it back at us for entertainment and profit. That's the warning from award-winning technology journalist Jacob Ward, whose decade-long journey through the cutting edge of AI and behavioral science reveals that we're on the verge of becoming caught in The Loop: a shrinking cycle of narrowed choices and lost skills that will turn us away from expertise, human connection, and creativity if we don't act fast. From biometric surveillance states that track the movements and relationships of over a billion people, to the algorithms that determine what movi

The Loop

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    £15.19

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    RRP £15.99 – you save £0.80 (5%)

    Order before 4pm tomorrow for delivery by Tue 4 Aug 2026.

    A Paperback / softback by Jacob Ward

    5 in stock

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      Publisher: Little, Brown & Company
      Publication Date: Publication Date: 26/10/2023
      ISBN13: 9780316487184, 978-0316487184
      ISBN10: 031648718X

      Description

      Book Synopsis

      This eye-opening narrative journey into the rapidly changing world of artificial intelligence reveals the dangerous ways AI is exploiting the unconscious habits of our minds, and the real threat it poses to humanity: 'The best book I have ever read about AI' (New York Times bestselling author Roger McNamee).

      Artificial intelligence is about to amplify the most primitive version of who we are, and spit it back at us for entertainment and profit. That's the warning from award-winning technology journalist Jacob Ward, whose decade-long journey through the cutting edge of AI and behavioral science reveals that we're on the verge of becoming caught in The Loop: a shrinking cycle of narrowed choices and lost skills that will turn us away from expertise, human connection, and creativity if we don't act fast. From biometric surveillance states that track the movements and relationships of over a billion people, to the algorithms that determine what movi

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