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Book Synopsis
The most iconic brands stay on top because they know how to evolve to appeal to their market. Discover the Knowledge-Based Product Development system that has fueled the sustained growth of American motorcycle company Harley-Davidson--and how you can achieve the same long-lasting success.

The Lean Machine How HarleyDavidson Drove TopLine Growth and Profitability with Revolutionary Lean Product Development

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    A Paperback by Dantar P. Oosterwal

    15 in stock

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      View other formats and editions of The Lean Machine How HarleyDavidson Drove TopLine Growth and Profitability with Revolutionary Lean Product Development by Dantar P. Oosterwal

      Publisher: Amacom
      Publication Date: 1/13/2010 12:00:00 AM
      ISBN13: 9780814432884, 978-0814432884
      ISBN10: 0814432883

      Description

      Book Synopsis
      The most iconic brands stay on top because they know how to evolve to appeal to their market. Discover the Knowledge-Based Product Development system that has fueled the sustained growth of American motorcycle company Harley-Davidson--and how you can achieve the same long-lasting success.

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