Description

Book Synopsis
This text explores the shape of the partnerships between cable, TV, entertainment and multi-media companies, and how they lower entry fees, consolidate technologies and influence regulatory structure.

Table of Contents
Telephone and Cable Television - The Main Drivers; US West's Full Service Network; AT&T's Alliances; Multimedia Alliances; Wireless Communications; The German Market; R&D Consortia; Joint Development Alliances; Telecom Equipment Integration at Unisource; Northern Telecom - Ameritech; Internal Ventures; Re-engineering an Alliance - A Customer Service Program. Appendices: Questionnaire; 1984 Cable Act - Section 533; Bellcore Customers and Areas of Collaboration.

The Information Superhighway Strategic Alliances in Telecommunications and Multimedia Macmillan Business

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    A Hardback by Randall L. Carlson

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      Book details

      Publisher Palgrave Macmillan
      Published 4/17/1996 12:00:00 AM
      ISBN-13 9780333650646
      978-0333650646
      ISBN-10 0333650646
      Also in:
      Computing Graphical and digital media applications Technology, Engineering & Agriculture Communications engineering / telecommunications

      Description

      Book Synopsis
      This text explores the shape of the partnerships between cable, TV, entertainment and multi-media companies, and how they lower entry fees, consolidate technologies and influence regulatory structure.

      Table of Contents
      Telephone and Cable Television - The Main Drivers; US West's Full Service Network; AT&T's Alliances; Multimedia Alliances; Wireless Communications; The German Market; R&D Consortia; Joint Development Alliances; Telecom Equipment Integration at Unisource; Northern Telecom - Ameritech; Internal Ventures; Re-engineering an Alliance - A Customer Service Program. Appendices: Questionnaire; 1984 Cable Act - Section 533; Bellcore Customers and Areas of Collaboration.

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