Description
Book SynopsisAn inside look at how companies and executives rise and fall, with important lessons for all aspiring entrepreneurs The Good Fail is part business story, part guilty pleasure, exploring Richard Keith Latman''s very public missteps and the painful lessons he learned as a result, presented to fellow entrepreneurs, in his own words, for the first time. Written in a lively, conversational style, the book answers questions many computer industry veterans have been asking for more than a decade about what went wrong at Microworkz, the failed former free PC enterprise.
Chronicling Latman''s long roller-coaster journey back and offering pointed advice about effective business development, negotiating, human resource management, and leadership, which Latman has successfully applied at his latest ventures, iMagicLab and Latman Interactive, the book is an important set of insights for entrepreneurs everywhere.
- Offers 19 practical lessons learned, which can he
Table of Contents
Preface ix
Introduction xiii
Chapter 1 Against All Odds 1
Chapter 2 Out of My League 13
Chapter 3 From Brides to BeOS 27
Chapter 4 Catching the Wave 39
Chapter 5 Too Much Too Soon 55
Chapter 6 The Fall 61
Chapter 7 iToaster 79
Chapter 8 Moving On 87
Chapter 9 Redemption 101
Epilogue Nineteen Ways to Avoid a Good Fail 119
Appendix Forty-Seven Success Stories 139
About the Author 153
