Description

Through the selection of eleven master designers, Jerry Kelly illustrates a wide range of styles: from classically inspired design and historical revival, to novel and modern layouts. Throughout the twentieth century, modern design theories in combination with newer printing technologies offered book designers far more options than were previously available to them. Utilizing these resources, some skillful artisans produced stunning designs in period style, arranging modern re-cuttings of early type designs with historical decoration that resulted in the creation of truly beautiful books; while others preferred a more contemporary aesthetic, building upon earlier principles in a fresh, novel manner. Through the selection of eleven master designers, Jerry Kelly illustrates a wide range of styles: from classically inspired design and historical revival, tonovel and modern layouts. He describes the care with which each designer combined typographic elements in their own unique way. The selection of these designers, ranging from Updike to Zapf, is only a small sampling of the practitioners that the twentieth century produced, but they are indicative of the wide range of book design styles achieved during this exceptionally dynamic century. JERRY KELLY is an award winning designer, calligrapher and printer working in New York City.

The Art of the Book in the Twentieth Century

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Hardback by Jerry Kelly

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Through the selection of eleven master designers, Jerry Kelly illustrates a wide range of styles: from classically inspired design and... Read more

    Publisher: RIT Cary Graphic Arts Press
    Publication Date: 18/03/2011
    ISBN13: 9781933360461, 978-1933360461
    ISBN10: 1933360461

    Number of Pages: 197

    Non Fiction , Art & Photography

    Description

    Through the selection of eleven master designers, Jerry Kelly illustrates a wide range of styles: from classically inspired design and historical revival, to novel and modern layouts. Throughout the twentieth century, modern design theories in combination with newer printing technologies offered book designers far more options than were previously available to them. Utilizing these resources, some skillful artisans produced stunning designs in period style, arranging modern re-cuttings of early type designs with historical decoration that resulted in the creation of truly beautiful books; while others preferred a more contemporary aesthetic, building upon earlier principles in a fresh, novel manner. Through the selection of eleven master designers, Jerry Kelly illustrates a wide range of styles: from classically inspired design and historical revival, tonovel and modern layouts. He describes the care with which each designer combined typographic elements in their own unique way. The selection of these designers, ranging from Updike to Zapf, is only a small sampling of the practitioners that the twentieth century produced, but they are indicative of the wide range of book design styles achieved during this exceptionally dynamic century. JERRY KELLY is an award winning designer, calligrapher and printer working in New York City.

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