Description

Book Synopsis

Strategic Sustainability Communication_Introduction_Weder_final.- When talk is not cheap. The Performative Potentials of Strategic Sustainability Communication.- Public relations and sustainability: Points of friction in a complex relationship.- A typology of strategic sustainability communication: from reporting to transformation.- Sustainable and Just? Access to Sustainable Goods and Environmental Justice.- Striving for legitimacy: Strategic energy project communication and its characteristics.- Considerations for sustainable employee engagement as enablers for communication about sustainability.- The Role of Greenwashing Suspicion in Advertising Effectiveness.- Strategic Communication Beyond the Business Case: A Study of Investors Framing Sustainability Tensions.- Introducing corporate Environmental Efficacy Beliefs: A Stakeholder-Centric Perspective on Strategic Sustainability Communication.- Debating sustainability or avoiding responsibility?.-  Framing and argumentative strategies in corporate modern slavery statements in the UK.- Sustainability as a CEO Activism trigger: the Portuguese case.- Strategic communication of and for sustainability in Higher Education Institutions.-Conceptional considerations and results of a case study.

Strategic Sustainability Communication

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    A Hardback by Franzisca Weder

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      Publisher: Springer
      Publication Date: 9/29/2025
      ISBN13: 9783031894855, 978-3031894855
      ISBN10: 3031894855
      Also in:
      Business communication, etiquette and presentation

      Description

      Book Synopsis

      Strategic Sustainability Communication_Introduction_Weder_final.- When talk is not cheap. The Performative Potentials of Strategic Sustainability Communication.- Public relations and sustainability: Points of friction in a complex relationship.- A typology of strategic sustainability communication: from reporting to transformation.- Sustainable and Just? Access to Sustainable Goods and Environmental Justice.- Striving for legitimacy: Strategic energy project communication and its characteristics.- Considerations for sustainable employee engagement as enablers for communication about sustainability.- The Role of Greenwashing Suspicion in Advertising Effectiveness.- Strategic Communication Beyond the Business Case: A Study of Investors Framing Sustainability Tensions.- Introducing corporate Environmental Efficacy Beliefs: A Stakeholder-Centric Perspective on Strategic Sustainability Communication.- Debating sustainability or avoiding responsibility?.-  Framing and argumentative strategies in corporate modern slavery statements in the UK.- Sustainability as a CEO Activism trigger: the Portuguese case.- Strategic communication of and for sustainability in Higher Education Institutions.-Conceptional considerations and results of a case study.

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