Description

Book Synopsis
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage.

Successful strategies re flect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company’s core competencies and assets. Generic strategies rarely propel a firm to a leadership position. Knowing where to go and finding carefully considered, creative ways of getting there are the hallmarks of successful strategy.

Strategic Management: An Executive Perspective

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    £18.95

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    Order before 4pm today for delivery by Wed 17 Jun 2026.

    A Paperback by Cornelis A. de Kluyver, John A. Pearce

    15 in stock


      View other formats and editions of Strategic Management: An Executive Perspective by Cornelis A. de Kluyver

      Publisher: Business Expert Press
      Publication Date: 30/01/2015
      ISBN13: 9781631570735, 978-1631570735
      ISBN10: 1631570730
      Also in:
      Business strategy

      Description

      Book Synopsis
      Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage.

      Successful strategies re flect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company’s core competencies and assets. Generic strategies rarely propel a firm to a leadership position. Knowing where to go and finding carefully considered, creative ways of getting there are the hallmarks of successful strategy.

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