Description

Book Synopsis

Peter Cross is one of the UK's leading authorities on customer behaviour. Previously, he was the Customer Experience Director for John Lewis and Waitrose and Mary Portas' business partner for ten years building a business based on great customer service. He is Vice President of the Institute of Customer Service, a global Ambassador for the Retail Trust, Vice Chairman at the Fragrance Foundation and a regular commentator on TV Radio and print.

Start with the Customer

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    A Paperback by Peter Cross

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      View other formats and editions of Start with the Customer by Peter Cross

      Publisher: Pearson Education
      Publication Date: 9/8/2025
      ISBN13: 9781292471457, 978-1292471457
      ISBN10: 129247145X
      Also in:
      Non Fiction Business, Finance & Law Business and Management

      Description

      Book Synopsis

      Peter Cross is one of the UK's leading authorities on customer behaviour. Previously, he was the Customer Experience Director for John Lewis and Waitrose and Mary Portas' business partner for ten years building a business based on great customer service. He is Vice President of the Institute of Customer Service, a global Ambassador for the Retail Trust, Vice Chairman at the Fragrance Foundation and a regular commentator on TV Radio and print.

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