Description

Book Synopsis

Social media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. It's filled with interaction techniques and examples from a variety of nonprofits.

Important topics include:

  • Facebook essentials
  • Professional networking
  • Twitter benefits
  • Press releases and media blogs
  • Blogs
  • YouTube
  • Videos and marketing
  • Social media guidelines
  • Online tools
  • Mobile applications
  • Social networking and special events
  • Virtual meetings
  • Web-based communication options
  • Virtual memberships
  • Landing pages
  • Outreach to a younger demographic

Please note that some content featured in the original version of this title has been

Social Media and Communications Technology

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    £49.50

    Includes FREE delivery

    RRP £55.00 – you save £5.50 (10%)

    Order before 4pm today for delivery by Sat 8 Aug 2026.

    A Paperback / softback by Scott C. Stevenson

    1 in stock

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      View other formats and editions of Social Media and Communications Technology by Scott C. Stevenson

      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 09/07/2013
      ISBN13: 9781118691526, 978-1118691526
      ISBN10: 1118691520

      Description

      Book Synopsis

      Social media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. It's filled with interaction techniques and examples from a variety of nonprofits.

      Important topics include:

      • Facebook essentials
      • Professional networking
      • Twitter benefits
      • Press releases and media blogs
      • Blogs
      • YouTube
      • Videos and marketing
      • Social media guidelines
      • Online tools
      • Mobile applications
      • Social networking and special events
      • Virtual meetings
      • Web-based communication options
      • Virtual memberships
      • Landing pages
      • Outreach to a younger demographic

      Please note that some content featured in the original version of this title has been

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