Description

Book Synopsis
This brand strategy book is a carefully curated collection of the best brand-thinking over the last decade or so, adapted specifically for our time. Use it to position your brand and to stand out amongst the competition. Give your brand a personality people can identify with. Give folks good reason to stay loyal, and to support and cheer on your brands next project. Strong brands are more profitable, attract the best talent, and are highly valued. This book is a toolbox for everyone who sees the value of digging a little deeper, to aim much higher.

Rockets and Rebels: Strategy for anyone looking

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    £30.15

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    RRP £33.50 – you save £3.35 (10%)

    Order before 4pm tomorrow for delivery by Mon 29 Jun 2026.

    A Hardback by Monna Nordhagen, Kirsti Rogne

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      Publisher: Fagbokforlaget
      Publication Date: 03/07/2018
      ISBN13: 9788245024999, 978-8245024999
      ISBN10: 8245024996
      Also in:
      Business, Finance & Law Media, entertainment, information Sales and marketing

      Description

      Book Synopsis
      This brand strategy book is a carefully curated collection of the best brand-thinking over the last decade or so, adapted specifically for our time. Use it to position your brand and to stand out amongst the competition. Give your brand a personality people can identify with. Give folks good reason to stay loyal, and to support and cheer on your brands next project. Strong brands are more profitable, attract the best talent, and are highly valued. This book is a toolbox for everyone who sees the value of digging a little deeper, to aim much higher.

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