Description
Book SynopsisA biography of the spectacular rise and fall of Eddie Antar, better known as 'Crazy Eddie,' whose home electronics empire changed the world even as it turned out to be one of the biggest business scams of all timeBack in the fall of 2016 we heard the news about the passing of Eddie Antar, 'Crazy Eddie' as he was known to millions of people, the man behind the successful chain of electronic stores and one of the most iconic ad campaigns in history. Few things evoke the New York of a particular era the way 'Crazy Eddie! His prices are insaaaaane!' does. The journalist Herb Greenberg called his death the 'end of an era' and that couldn't be more true. What's insane is that his story has never been told.
Before Enron, before Madoff, before
The Wolf of Wall Street, Eddie Antar's corruption was second to none. The difference was that it was a street franchise, a local place that was in the blood stream of everyone's daily life in the 1970s
