Description

Book Synopsis
Propaganda and Persuasion, Eighth Editionoffers a comprehensive history of propaganda along with an introduction to the tools and concepts used to analyze it. New author Nancy Snow ushers in fresh perspectives, experience, and insight as one of the foremost scholars in the field of propaganda studies to further augment the ideas, concepts, and analytical framework introduced by original authors Garth Jowett and Victoria O'Donnell. Ideal for courses in Persuasion, Propaganda, or Political Communication, this book draws on examples from ancient times to present day issues such as the impact of social media to help students recognize, understand, and analyze the instances of propaganda and persuasion they encounter in an increasingly complex and digitalized world.

Propaganda Persuasion

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A Paperback by Garth S. Jowett

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    View other formats and editions of Propaganda Persuasion by Garth S. Jowett

    Publisher: SAGE Publications Inc
    Publication Date: 1/10/2024
    ISBN13: 9781071854365, 978-1071854365
    ISBN10: 1071854364
    Also in:
    Communication studies

    Description

    Book Synopsis
    Propaganda and Persuasion, Eighth Editionoffers a comprehensive history of propaganda along with an introduction to the tools and concepts used to analyze it. New author Nancy Snow ushers in fresh perspectives, experience, and insight as one of the foremost scholars in the field of propaganda studies to further augment the ideas, concepts, and analytical framework introduced by original authors Garth Jowett and Victoria O'Donnell. Ideal for courses in Persuasion, Propaganda, or Political Communication, this book draws on examples from ancient times to present day issues such as the impact of social media to help students recognize, understand, and analyze the instances of propaganda and persuasion they encounter in an increasingly complex and digitalized world.

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