Praxisorientiertes Dialog-Marketing: Konzepte - Instrumente - Fallbeispiele

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Paperback / softback by Ralf T. Kreutzer Short Description:

Ralf T. Kreutzer verbindet die Perspektive des langjährigen Praktikers im Dialog-Marketing mit der Sicht des Wissenschaftlers. Er beschreibt die Grundlagen... Read more

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Publisher: Gabler
Publication Date: 25/03/2009
ISBN13: 9783834905741, 978-3834905741
ISBN10: 3834905747

Number of Pages: 390

Non Fiction , Business, Finance & Law