Description
Book SynopsisOrganizational Changeintegrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis tiestogether the disparate literatures in management, education, organizational sociology, and communication to explorehow the practices and processes of communication work in real-world cases of change implementation.
- Givesa bold and comprehensive overview of communication research and ideas on change and those who bring it about
- Fills in an important piece of the applied communication puzzle as it relates to organizations
- Illustrated with student friendly, real life case studies from organizations, includingorganizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation
- Winner of the 2011 Organizational Communication NCA Division Book of the Year
Trade Review"Summing Up: Recommended. Academic collections, upper-division undergraduate and up." (Choice, 1 December 2011)
Table of ContentsIntroduction.
1 Defining Organizational Change.
2 Processes of Communication During Change.
3 A Stakeholder Communication Model of Change.
4 Outcomes of Change Processes.
5 Communication Approaches and Strategies.
6 Power and Resistance.
7 Antecedents to Strategies, Assessments, and Interactions.
8 Stakeholder Interactions: Storying and Framing.
9 Applying the Model in Practice.
Glossary.
Index.
