Description

Book Synopsis

This book offers the reader a novel perspective on how digital contexts and open strategy approaches the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs are related.

Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally and trace the emerging links between digitally driven environments and open strategizing approaches. This book also draws a general picture of how and why digital technologies create new networks. A more competitive, transparent, empowered, and inclusive environment would enhance development and encourage novel approaches to strategies implemented. Real-life exemplifications of how and why digital technologies contribute to open strategizing are also provided. Various drivers impacting the necessity to develop more relational advantage are discussed

Open Strategy for Digital Business

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    £46.54

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    RRP £48.99 – you save £2.45 (5%)

    Order before 4pm today for delivery by Fri 26 Jun 2026.

    A Hardback by Ewa Lechman

    15 in stock


      View other formats and editions of Open Strategy for Digital Business by Ewa Lechman

      Publisher: Taylor & Francis Ltd
      Publication Date: 1/29/2024
      ISBN13: 9781032544175, 978-1032544175
      ISBN10: 1032544171

      Description

      Book Synopsis

      This book offers the reader a novel perspective on how digital contexts and open strategy approaches the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs are related.

      Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally and trace the emerging links between digitally driven environments and open strategizing approaches. This book also draws a general picture of how and why digital technologies create new networks. A more competitive, transparent, empowered, and inclusive environment would enhance development and encourage novel approaches to strategies implemented. Real-life exemplifications of how and why digital technologies contribute to open strategizing are also provided. Various drivers impacting the necessity to develop more relational advantage are discussed

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