Description
Book SynopsisThe father of open innovation is back with his most significant book yet. Henry Chesbrough's acclaimed book
Open Innovation described a new paradigm for management in the 21st century.
Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy. Chesbrough shows how companies in any industry can make the critical shift from product- to service-centric thinking, from closed to open innovation where co-creating with customers enables sustainable business models that drive continuous value creation for customers. He maps out a strategic approach and proven framework that any individual, business unit, company, or industry can put to work for renewed growth and profits. The book includes guidance and compelling examples for small and large companies, services businesses, and emerging economies, as well as a pat
Trade Reviewthoughtful new book on innovation . (Economist.com, January 2011). this is a book I can only recommend as an essential read Chesbrough has certainly raised the bar on service innovation. (InnovationManagement.se, January 2011). looks beyond product and technological platforms to a world where consumer-facing services provide the strategy for high-value, high-growth employment. (Guardian.co.uk, February 2011). ...offers a great vision for the future and provides inspiration for how companies in both developed and developing economies could create more high value and satisfying jobs. (Anatello, November 2011)
Table of ContentsAcknowledgments xi
Introduction: Open Services and Innovation 1
1 The Case for Open Services Innovation 7
Part 1: A Framework to Spur Innovation and Growth 29
2 Think of Your Business as a Services Business 31
3 Co-Create with Your Customers 53
4 Extend Services Innovation Outside Your Organization 68
5 Transform Your BusinessModel with Services 89
Part 2: Open Services Innovation in Practice 113
6 Open Services Innovation in Larger Companies 115
7 Open Services Innovation in Smaller Companies 133
8 Open Services Innovation for Services Businesses 155
9 Open Services Innovation in Emerging Economies 169
10 Open Services Innovation: The Way Forward 188
Notes 203
The Author 230
Index 232
