Description
Book SynopsisPresents an overview of the obesity epidemic; examines statistics and projections about the condition's impact on health, society, politics, and the world economy; and discusses the benefits of effective interventions in the long term.
Trade Review‘This volume, initiated by the OECD, provides an overview of trends and future projections of obesity; discusses the economic costs associated with this major health issue; and examines various government and market strategies designed to prevent this growing problem. . . A timely, valuable volume on a critical issue. . . Highly recommended.’ -- E.P. Hoffman, Choice
‘This book presents a valuable set of results and suggestions about the best preventive interventions to reduce the burden of obesity. It will aid any country concerned about this burden in defining public policies aimed at altering current trends.’ -- Julio Frenk, Harvard School of Public Health, US
‘The positive message of this book is that the obesity epidemic can be successfully addressed by comprehensive strategies involving multiple interventions directed at individuals and populations.’ -- Ala Alwan, World Health Organization
‘This innovative and well-researched book combines insights from a wide range of disciplines. It provides a clear exposition of the evidence that policy makers need to take action.’ -- Martin McKee, London School of Hygiene and Tropical Medicine, UK
Table of ContentsContents: 1. Introduction: Obesity and the Economics of Prevention Special Focus I: Promoting Health and Fighting Chronic Diseases: What Impact on the Economy? by Marc Suhrcke 2. Obesity: Past and Projected Future Trends 3. The Social Dimensions of Obesity Special Focus II: The Size and Risks of the International Epidemic of Child Obesity by Tim Lobstein 4. How Does Obesity Spread? Special Focus II: Are Health Behaviors Driven by Information? by Donald Kenkel 5. Tackling Special Focus IV: Community Interventions for the Prevention of Obesity by Francesco Branca 6. The Impact of Inventions Special Focus V: Regulation of Food Advertising to Children: The UK Experience by Jonathan Porter Special Focus VI: The Case of Self-Regulation in Food Advertising by Stephan Loerke 7. Information, Incentives and Choice: A Viable Approach to Preventing Obesity Annexes
