Description
Book SynopsisThe ninja are legendary for their strength, survival, cunning, intensity, and adaptability. When a ninja undertakes a dangerous assignment, he must have a strategy that can guide him through to completion. In this book, the author reveals how everyone can use the ninja way to create a killer strategy that can help them achieve their own goals.
Trade Review"Gary Shapiro's 'ninja' approach to business success is exactly what the American spirit is all about-impatient, bold, and agile. It's what propels the most innovative companies, keeping us around for the long haul, as we continue to transform and make meaningful progress in the world." -- URSULA BURNS, Chairman and CEO of Xerox Corporation "Ninja Innovation is a must read for anyone who wants to understand the secrets to successful entrepreneurship in a world of rapid innovation. Pandora is popular because we are agile, and have always remained intensely focused on what's best for listeners, and artists." -- TIM WESTERGREN, Co-Founder of Pandora radio "With Ninja Innovation, Gary Shapiro has boiled down the mystery of business success to its foundational precepts: Risk, passion, failure, and, above all, innovation. Having spent 30 years at the Consumer Electronics Association, Gary knows what it takes to create a successful business and change the world." -- NOEL LEE, Founder and CEO, Monster Cable Products, Inc. "Top-notch. ... Shapiro argues that companies should demonstrate the same agility, laser-like focus, and strength as ninjas." -- Publishers Weekly
