Description

Book Synopsis
The text explores the benefits of new media in marketing, focusing on initiatives like blogs, social networking, and online radio. It introduces the book 'New Media: Techniques and Trends' which describes 25 forms of new media and their impact on companies, aiming to show how new media can benefit brands across industries.

New Media: Techniques and Trends

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A Hardback by Ashwin Razdan

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    View other formats and editions of New Media: Techniques and Trends by Ashwin Razdan

    Publisher: Vitasta Publishing Pvt.Ltd
    Publication Date: 30/03/2010
    ISBN13: 9788189766719, 978-8189766719
    ISBN10: 8189766716

    Description

    Book Synopsis
    The text explores the benefits of new media in marketing, focusing on initiatives like blogs, social networking, and online radio. It introduces the book 'New Media: Techniques and Trends' which describes 25 forms of new media and their impact on companies, aiming to show how new media can benefit brands across industries.

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