Description

Book Synopsis

Our brains evolved to solve the survival problems of our Stone Age ancestors, so when faced with modern day situations that are less extreme, they often encounter a mismatch. Our primitive brains put us on the wrong foot by responding to stimuli that - in prehistoric times - would have prompted behaviour that was beneficial. If you''ve ever felt an anxious fight or flight response to a presenting at a board meeting, equivalent to facing imminent death by sabre-toothed tiger, then you have experienced a mismatch.

Mismatch is about the clash between our biology and our culture. It is about the dramatic contrast between the first few million years of human history - when humans lived as hunters and gatherers in small-scale societies - and the past twelve thousand years following the agricultural revolution which have led us to comfortable lives in a very different social structure. Has this rapid transition been good for us? How do we, using our primitive minds, try to su

Mismatch

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    Order before 4pm today for delivery by Mon 22 Jun 2026.

    A Paperback / softback by Ronald Giphart, Mark van Vugt

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      Publisher: Little, Brown Book Group
      Publication Date: 04/03/2021
      ISBN13: 9781472139726, 978-1472139726
      ISBN10: 1472139720

      Description

      Book Synopsis

      Our brains evolved to solve the survival problems of our Stone Age ancestors, so when faced with modern day situations that are less extreme, they often encounter a mismatch. Our primitive brains put us on the wrong foot by responding to stimuli that - in prehistoric times - would have prompted behaviour that was beneficial. If you''ve ever felt an anxious fight or flight response to a presenting at a board meeting, equivalent to facing imminent death by sabre-toothed tiger, then you have experienced a mismatch.

      Mismatch is about the clash between our biology and our culture. It is about the dramatic contrast between the first few million years of human history - when humans lived as hunters and gatherers in small-scale societies - and the past twelve thousand years following the agricultural revolution which have led us to comfortable lives in a very different social structure. Has this rapid transition been good for us? How do we, using our primitive minds, try to su

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