Marketing Theory
A Hardback by Gerald Zaltman
£77.90
Includes FREE deliveryRRP £82.00 – you save £4.10 (5%)
Order before 4pm tomorrow for delivery by Fri 16 Oct 2026.
Trusted by thousands of customers. See 2,385+ Customer Reviews
View other formats and editions of Marketing Theory by Gerald Zaltman
Book details
Publisher
Vibrant Publishers
Published
21 January 2025
ISBN-13
9781636513676
978-1636513676
978-1636513676
Also in:
Behavioural economics
Behavioural economics