Description

Book Synopsis
Discuss real estate with any young family and the subject of schools is certain to come up - in fact, it will likely be a crucial factor in determining where that family lives. In this title, the author shows how education policy makes overt attempts to prevent, or at least slow, middle-class flight to the suburbs.

Trade Review
"Maia Bloomfield Cucchiara provides a very clear and compelling example of the involvement of private people and business in public education and of the ways in which market strategies have been at work here. She offers a major contribution that provides a good, detailed look at how 'market mechanisms' play out in practice." (Lisa Stulberg, New York University)"

Marketing Schools Marketing Cities

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Order before 4pm tomorrow for delivery by Sat 28 Mar 2026.

A Paperback / softback by Maia Bloomfield Cucchiara

15 in stock


    View other formats and editions of Marketing Schools Marketing Cities by Maia Bloomfield Cucchiara

    Publisher: The University of Chicago Press
    Publication Date: 25/05/2013
    ISBN13: 9780226016825, 978-0226016825
    ISBN10: 022601682X
    Also in:
    Earth Sciences, Geography & Environment Urban and municipal planning and policy Educational strategies and policy Urban communities / city life

    Description

    Book Synopsis
    Discuss real estate with any young family and the subject of schools is certain to come up - in fact, it will likely be a crucial factor in determining where that family lives. In this title, the author shows how education policy makes overt attempts to prevent, or at least slow, middle-class flight to the suburbs.

    Trade Review
    "Maia Bloomfield Cucchiara provides a very clear and compelling example of the involvement of private people and business in public education and of the ways in which market strategies have been at work here. She offers a major contribution that provides a good, detailed look at how 'market mechanisms' play out in practice." (Lisa Stulberg, New York University)"

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