Description

Book Synopsis
Discuss real estate with any young family and the subject of schools is certain to come up - in fact, it will likely be a crucial factor in determining where that family lives. In this title, the author shows how education policy makes overt attempts to prevent, or at least slow, middle-class flight to the suburbs.

Trade Review
"Maia Bloomfield Cucchiara provides a very clear and compelling example of the involvement of private people and business in public education and of the ways in which market strategies have been at work here. She offers a major contribution that provides a good, detailed look at how 'market mechanisms' play out in practice." (Lisa Stulberg, New York University)"

Marketing Schools Marketing Cities

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    A Paperback / softback by Maia Bloomfield Cucchiara

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      Publisher: The University of Chicago Press
      Publication Date: 25/05/2013
      ISBN13: 9780226016825, 978-0226016825
      ISBN10: 022601682X
      Also in:
      Urban and municipal planning and policy Educational strategies and policy Urban communities / city life

      Description

      Book Synopsis
      Discuss real estate with any young family and the subject of schools is certain to come up - in fact, it will likely be a crucial factor in determining where that family lives. In this title, the author shows how education policy makes overt attempts to prevent, or at least slow, middle-class flight to the suburbs.

      Trade Review
      "Maia Bloomfield Cucchiara provides a very clear and compelling example of the involvement of private people and business in public education and of the ways in which market strategies have been at work here. She offers a major contribution that provides a good, detailed look at how 'market mechanisms' play out in practice." (Lisa Stulberg, New York University)"

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