Description

Book Synopsis
Marketing was designed to show today's social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. 

The authors explore both fundamentals and new marketing influences such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today''s mobile and modern students and instructors.? 

Marketing 2024 Release ISE

Product form

£51.29

Includes FREE delivery

RRP £56.99 – you save £5.70 (10%)

Order before 4pm tomorrow for delivery by Mon 5 Jan 2026.

A Paperback by Dhruv Grewal

15 in stock


    View other formats and editions of Marketing 2024 Release ISE by Dhruv Grewal

    Publisher: McGraw-Hill Education
    Publication Date: 1/20/2024
    ISBN13: 9781266930607, 978-1266930607
    ISBN10: 1266930604
    Also in:
    Business, Finance & Law Business and Management

    Description

    Book Synopsis
    Marketing was designed to show today's social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. 

    The authors explore both fundamentals and new marketing influences such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today''s mobile and modern students and instructors.? 

    Recently viewed products

    © 2025 Book Curl

      • American Express
      • Apple Pay
      • Diners Club
      • Discover
      • Google Pay
      • Maestro
      • Mastercard
      • PayPal
      • Shop Pay
      • Union Pay
      • Visa

      Login

      Forgot your password?

      Don't have an account yet?
      Create account