Description

Book Synopsis
Retail buying covers broad areas such as organization of retail establishments, distribution, roles of buying groups, planning and control, choosing vendors, negotiation, pricing, and selling of goods and services to the consumer.

Table of Contents
Preface.

Chapter 1: An Overview of Retail Buying.

Chapter 2: The Roles of Buying Groups.

Chapter 3: Understanding the Consumer.

Chapter 4: Merchandise Assortments.

Chapter 5: Planning and Control.

Chapter 6: Technology and Internet Commerce in Retailing.

Chapter 7: Choosing Vendors.

Chapter 8: International Vendors.

Chapter 9: Translating Plans into Purchases.

Chapter 10: Negotiating the Buy.

Chapter 11: The Buyer’s Order and Vendor Relations.

Chapter 12: Pricing and Selling.

Glossary.

Index.

Management of Retail Buying

    Product form

    A Paperback / softback by R. Patrick Cash, Chris Thomas, John W. Wingate

    £999.99

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      Book details

      Publisher John Wiley & Sons Inc
      Published 10 August 2005
      ISBN-13 9780471723257
      978-0471723257
      ISBN-10 0471723258
      Also in:
      Retail and wholesale industries

      Description

      Book Synopsis
      Retail buying covers broad areas such as organization of retail establishments, distribution, roles of buying groups, planning and control, choosing vendors, negotiation, pricing, and selling of goods and services to the consumer.

      Table of Contents
      Preface.

      Chapter 1: An Overview of Retail Buying.

      Chapter 2: The Roles of Buying Groups.

      Chapter 3: Understanding the Consumer.

      Chapter 4: Merchandise Assortments.

      Chapter 5: Planning and Control.

      Chapter 6: Technology and Internet Commerce in Retailing.

      Chapter 7: Choosing Vendors.

      Chapter 8: International Vendors.

      Chapter 9: Translating Plans into Purchases.

      Chapter 10: Negotiating the Buy.

      Chapter 11: The Buyer’s Order and Vendor Relations.

      Chapter 12: Pricing and Selling.

      Glossary.

      Index.

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