Description

Book Synopsis

A self-employed graphic designer from Northern Ireland, David Airey writes three of the most popular graphic design blogs on the Internet: DavidAirey.com, LogoDesignLove.com, and IdentityDesigned.com. David's blogs have attracted hundreds of thousands of loyal fans who read and are inspired by his writing every day. Airey is also the author of Work for Money, Design for Love.



Table of Contents
  • Introduction
  • Part I: The importance of brand identity
  • Chapter one. We’re surrounded
  • Chapter two. It’s the stories we tell
  • Chapter three. Elements of iconic design
  • Part II: The process of design
  • Chapter four. Laying the groundwork
  • Chapter five. Skirting the hazards of a redesign
  • Chapter six. Pricing design
  • Chapter seven. From pencil to PDF
  • Chapter eight. The art of the conversation
  • Part III: Moving forward
  • Chapter nine. Staying motivated
  • Chapter ten. Your questions answered
  • Chapter eleven. 31 practical logo design tips
  • Chapter twelve. Beyond the logo

Logo Design Love

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RRP £29.49 – you save £2.95 (10%)

Order before 4pm today for delivery by Sat 20 Dec 2025.

A Paperback / softback by David Airey

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    View other formats and editions of Logo Design Love by David Airey

    Publisher: Pearson Education (US)
    Publication Date: 11/09/2014
    ISBN13: 9780321985200, 978-0321985200
    ISBN10: 0321985206

    Description

    Book Synopsis

    A self-employed graphic designer from Northern Ireland, David Airey writes three of the most popular graphic design blogs on the Internet: DavidAirey.com, LogoDesignLove.com, and IdentityDesigned.com. David's blogs have attracted hundreds of thousands of loyal fans who read and are inspired by his writing every day. Airey is also the author of Work for Money, Design for Love.



    Table of Contents
    • Introduction
    • Part I: The importance of brand identity
    • Chapter one. We’re surrounded
    • Chapter two. It’s the stories we tell
    • Chapter three. Elements of iconic design
    • Part II: The process of design
    • Chapter four. Laying the groundwork
    • Chapter five. Skirting the hazards of a redesign
    • Chapter six. Pricing design
    • Chapter seven. From pencil to PDF
    • Chapter eight. The art of the conversation
    • Part III: Moving forward
    • Chapter nine. Staying motivated
    • Chapter ten. Your questions answered
    • Chapter eleven. 31 practical logo design tips
    • Chapter twelve. Beyond the logo

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