Description

Book Synopsis

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development researchbefore you waste months and millions on a product or service that no one needs or wants.

Lean Customer Development

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    A Paperback by Cindy Alvarez

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      Book details

      Publisher O'Reilly Media
      Published 30 January 2017
      ISBN-13 9781492023746
      978-1492023746
      ISBN-10 1492023744

      Description

      Book Synopsis

      How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development researchbefore you waste months and millions on a product or service that no one needs or wants.

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