Description

Book Synopsis
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development researchbefore you waste months and millions on a product or service that no one needs or wants.

Lean Customer Development

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A Paperback / softback by Cindy Alvarez

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    View other formats and editions of Lean Customer Development by Cindy Alvarez

    Publisher: O'Reilly Media
    Publication Date: 30/09/2017
    ISBN13: 9781492023746, 978-1492023746
    ISBN10: 1492023744
    Also in:
    Business, Finance & Law Customer services

    Description

    Book Synopsis
    How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development researchbefore you waste months and millions on a product or service that no one needs or wants.

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