Description

Book Synopsis
Contemporary ideals about what constitutes beauty have gradually become more homogenized due to the widespread popularity of shared digital experiences. Before the emergence of the internet, application of makeup for the majority of non-celebrity civilians was a process of untutored, organic self-experimentation. Photographer Jason Hetherington and make-up artist Mel Arter debunk the modern-day fashion industry bias towards airbrushed perfection with their collaborative insight entitled, Elements. The book presents an exhilarating, uninhibited study of cosmetics, landscape and light – taking a hedonistic trip to a bygone era of analogue film photography and bold, spontaneous artistry inspired by natural, environmental forms. Celebrating the powerful relationship between human and earth, Elements is an iconic ode to a time when makeup represented freedom, ritual and instinctive creativity. Their work has been published across international fashion magazines and beauty campaigns worldwide.

Jason Hetherington: Elements

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    A Hardback by Jason Hetherington

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      Publisher: Damiani
      Publication Date: 10/10/2019
      ISBN13: 9788862086820, 978-8862086820
      ISBN10: 8862086822
      Also in:
      Individual photographers

      Description

      Book Synopsis
      Contemporary ideals about what constitutes beauty have gradually become more homogenized due to the widespread popularity of shared digital experiences. Before the emergence of the internet, application of makeup for the majority of non-celebrity civilians was a process of untutored, organic self-experimentation. Photographer Jason Hetherington and make-up artist Mel Arter debunk the modern-day fashion industry bias towards airbrushed perfection with their collaborative insight entitled, Elements. The book presents an exhilarating, uninhibited study of cosmetics, landscape and light – taking a hedonistic trip to a bygone era of analogue film photography and bold, spontaneous artistry inspired by natural, environmental forms. Celebrating the powerful relationship between human and earth, Elements is an iconic ode to a time when makeup represented freedom, ritual and instinctive creativity. Their work has been published across international fashion magazines and beauty campaigns worldwide.

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