Description
Book SynopsisIntroduction to Arts Management offers a unique, dynamic and savvy guide to managing a performing or visual arts organization, be that an arts center, theatre, museum, art gallery, symphony orchestra, or other arts company. For those training to enter the industry, workers in arts administration, or those seeking to set up their own company, the wealth of expert guidance and direct, accessible style of this authoritative manual will prove indispensable. Gathering best practices in strategic planning, marketing, fundraising and finance for the arts, the author shares practical, proven processes and valuable tools from his work with over 100 arts companies and professional experience producing over 100 music, dance, theatre and visual arts events. Unique features include: boilerplate guides for marketing and fundraising a sample Board of Trustee contract specific budget checklists day-to-day working tools that can be immediately instituted in any arts organization resources
Trade ReviewIntroduction to Arts Management begins in the right place - with the arts manager and an emphasis on the need to take control of her life … The focus on collaboration is apparent in the organization of his book. Many of the guidelines, tips, and how-tos are presented in list form under descriptive sub-headings. It is the kind of book conducive to sharing with others to discuss its insights and helpful hints … It’s a book to keep on your desk for quick reference during a planning session or to quote from at a board meeting before it has a chance to fall apart … The book is recommended for emerging arts leaders (graduate and undergraduate), and for individuals already working in the field but who lack formal training. * ArtsManagement.net *
Table of ContentsChapter 1 An Overview of Arts Management Chapter 2 A Personnel Overview: Producers, Artists, Managers and Organizational Hierarchies in Arts Center Management, Theatre Management, Dance Management, Symphony/Music Management, Opera Management, Museum Management and Gallery Management Chapter 3 Board of Trustees, Volunteers and Community Liaisons and their Role in Arts Administration and the Viability of Producing Arts Internationally Chapter 4 Strategic Planning for the Arts Chapter 5 Personnel Management and Human Resources Chapter 6 Fundraising and the Arts Chapter 7 Marketing the Arts in the 21st Century Chapter 8 Budgeting and Financial Management Chapter 9 Surviving in a Competitive Field Appendices Index
