Description

Book Synopsis


Table of Contents

PART 1: THE WORLD’S MARKETPLACES

1. An Overview of International Business 

2. Global Marketplaces and Business Centers 

3. Legal, Technological, Accounting, and Political Environments 

4. The Role of Culture 

5. Ethics and Social Responsibility in International Business 

PART 2: THE INTERNATIONAL ENVIRONMENT 

6. International Trade and Investment 

7. The International Monetary System and the Balance of Payments 

8. Foreign Exchange and International Financial Markets 

9. Formulation of National Trade Policies 

10. International Cooperation Among Nations 

PART 3: MANAGING INTERNATIONAL BUSINESS

11. International Strategic Management 

12. Strategies for Analyzing and Entering Foreign Markets 

13. International Strategic Alliances 

14. International Organization Design and Control 

15. Leadership and Employee Behavior in International Business 

PART 4: MANAGING INTERNATIONAL BUSINESS OPERATIONS

16. International Marketing 

17. International Operations Management 

18. International Financial Management 

19. International Human Resource Management and Labor Relations

International Business A Managerial Perspective

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Order before 4pm today for delivery by Mon 29 Dec 2025.

A Paperback / softback by Ricky Griffin, Michael Pustay

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    View other formats and editions of International Business A Managerial Perspective by Ricky Griffin

    Publisher: Pearson Education Limited
    Publication Date: 18/11/2019
    ISBN13: 9781292313733, 978-1292313733
    ISBN10: 1292313730

    Description

    Book Synopsis


    Table of Contents

    PART 1: THE WORLD’S MARKETPLACES

    1. An Overview of International Business 

    2. Global Marketplaces and Business Centers 

    3. Legal, Technological, Accounting, and Political Environments 

    4. The Role of Culture 

    5. Ethics and Social Responsibility in International Business 

    PART 2: THE INTERNATIONAL ENVIRONMENT 

    6. International Trade and Investment 

    7. The International Monetary System and the Balance of Payments 

    8. Foreign Exchange and International Financial Markets 

    9. Formulation of National Trade Policies 

    10. International Cooperation Among Nations 

    PART 3: MANAGING INTERNATIONAL BUSINESS

    11. International Strategic Management 

    12. Strategies for Analyzing and Entering Foreign Markets 

    13. International Strategic Alliances 

    14. International Organization Design and Control 

    15. Leadership and Employee Behavior in International Business 

    PART 4: MANAGING INTERNATIONAL BUSINESS OPERATIONS

    16. International Marketing 

    17. International Operations Management 

    18. International Financial Management 

    19. International Human Resource Management and Labor Relations

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