Description

Book Synopsis


Table of Contents

Preface: using this book xv

Acknowledgements xvii

Abbreviations xix

1 Introduction to international business 1

2 Internationalisation process 37

3 International business: theory and practice 73

4 The political, legal, economic and technological environment 121

5 International sociocultural environment 159

6 International ethical and ecological environment 189

7 International strategic issues 221

8 International human resource management 278

9 International marketing 303

10 International finance: theory and practice 340

References 370

Index 375

International Business

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    A Paperback by Stuart Wall, Sonal Minocha

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      View other formats and editions of International Business by Stuart Wall

      Publisher: Pearson Education
      Publication Date: 4/16/2015 12:00:00 AM
      ISBN13: 9781292016689, 978-1292016689
      ISBN10: 129201668X

      Description

      Book Synopsis


      Table of Contents

      Preface: using this book xv

      Acknowledgements xvii

      Abbreviations xix

      1 Introduction to international business 1

      2 Internationalisation process 37

      3 International business: theory and practice 73

      4 The political, legal, economic and technological environment 121

      5 International sociocultural environment 159

      6 International ethical and ecological environment 189

      7 International strategic issues 221

      8 International human resource management 278

      9 International marketing 303

      10 International finance: theory and practice 340

      References 370

      Index 375

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