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Book Synopsis
WALL STREET JOURNAL BESTSELLER

A pioneering venture capitalist provides an actionable framework for founders and executives to create innovative, enduring companies built for growth and for societal good.

The Milton Friedman philosophy that companies exist only to increase shareholder value is dead and buried. The old Silicon Valley tenets of âœmove fast and break things,â minimum viable products, and hyper engagement at any cost must be replaced with new principles for an era of responsible innovation. We can no longer manage businesses solely for growth. With innovation comes responsibility: to generate returns beyond profits and to recenter technology as a force for good in the world. This requires a shift in the way organizations approach and value work.

A companyâs mindsetâits intent to do good, avoid harmful consequences, and innovate responsiblyâis not enough. That mindset must be supported by a business model

Intended Consequences How to Build MarketLeading

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    Order before 4pm today for delivery by Mon 22 Jun 2026.

    A Hardback by Hemant Taneja, Kevin Maney, Kenneth Chenault

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      Publisher: McGraw-Hill Education
      Publication Date: 07/03/2022
      ISBN13: 9781264285495, 978-1264285495
      ISBN10: 1264285493
      Also in:
      Business, Finance & Law Business and Management

      Description

      Book Synopsis
      WALL STREET JOURNAL BESTSELLER

      A pioneering venture capitalist provides an actionable framework for founders and executives to create innovative, enduring companies built for growth and for societal good.

      The Milton Friedman philosophy that companies exist only to increase shareholder value is dead and buried. The old Silicon Valley tenets of âœmove fast and break things,â minimum viable products, and hyper engagement at any cost must be replaced with new principles for an era of responsible innovation. We can no longer manage businesses solely for growth. With innovation comes responsibility: to generate returns beyond profits and to recenter technology as a force for good in the world. This requires a shift in the way organizations approach and value work.

      A companyâs mindsetâits intent to do good, avoid harmful consequences, and innovate responsiblyâis not enough. That mindset must be supported by a business model

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