Description
Book SynopsisIndie Cinema Online investigates the changing nature of contemporary American independent cinema in an era of media convergence. Focusing on the ways in which modes of production, distribution, and exhibition are shifting with the advent of online streaming, simultaneous release strategies, and web series, this book analyzes sites such as SundanceTV, YouTube, Netflix, Hulu, and other online spaces as a means of redefining independent cinema in a digital era. Analyzing the intersections among cinema studies, cultural studies, and new media studies within contemporary convergence culture, author Sarah E.S. Sinwell looks at sites of media convergence that are often ignored within most studies of digital media. Emphasizing the ways in which the forms and technologies of media culture have changed during the age of convergence, this book analyzes contemporary production, distribution, and exhibition practices as a means of examining the changing meanings of independent cinema within digital culture.
Trade Review"Indie cinema has been moving increasingly online and Sarah Sinwell's book is the first to offer a comprehensive mapping of this new and exciting terrain. Paying attention to the key players in the field and offering a host of interesting examples, the book is an extremely welcome addition to the blossoming field of independent cinema studies." -- Yannis Tzioumakis * author of American Independent Cinema *
"Sarah Sinwell's
Indie Cinema Online is an engaging and provocative examination of independent cinema in the past two decades. Through detailed case studies, Sinwell captures the promise and the challenge to independent cinema with the current array of release windows and the drastically changed distribution and marketing mechanisms. Sinwell's project opens new avenues to shape our understanding and appreciation of independent cinema in the 21st century." -- Justin Wyatt * author of High Concept: Movies and Marketing in Hollywood *
"Sarah E. S. Sinwell’s excellent investigation into American independent cinema in the digital age is, above all things, extremely timely....
Indie Cinema Online is therefore a vital contribution to a historiography of American independent cinema: aware of its past, revealing about its present, and preparing us for the challenges and issues that will shape its future." * New Review of Film and Television Studies *
"Indie cinema has been moving increasingly online and Sarah Sinwell's book is the first to offer a comprehensive mapping of this new and exciting terrain. Paying attention to the key players in the field and offering a host of interesting examples, the book is an extremely welcome addition to the blossoming field of independent cinema studies." -- Yannis Tzioumakis * author of American Independent Cinema *
"Sarah Sinwell's
Indie Cinema Online is an engaging and provocative examination of independent cinema in the past two decades. Through detailed case studies, Sinwell captures the promise and the challenge to independent cinema with the current array of release windows and the drastically changed distribution and marketing mechanisms. Sinwell's project opens new avenues to shape our understanding and appreciation of independent cinema in the 21st century." -- Justin Wyatt * author of High Concept: Movies and Marketing in Hollywood *
"Sarah E. S. Sinwell’s excellent investigation into American independent cinema in the digital age is, above all things, extremely timely....
Indie Cinema Online is therefore a vital contribution to a historiography of American independent cinema: aware of its past, revealing about its present, and preparing us for the challenges and issues that will shape its future." * New Review of Film and Television Studies *
Table of ContentsContents
Introduction
1 Indie Via Instant Viewing: Now Streaming on Netflix and Hulu
2 Simultaneous Release Strategies: Soderbergh and the Screening Room
3 DIY Distribution: YouTube,
Four Eyed Monsters, and
Girl Walks Into A Bar 4 The Fourth Screen: Sundance, Shorts, and Cell Phones
Conclusion
Acknowledgments
About the Author
Bibliography
Mediagraphy
Index
