Description

Book Synopsis
This analysis of advocacy - from commercials to public service ads to government propaganda - and its roots in advertising and public relations, uses the story of two organizations, the Committee on Public Information and the Advertising Council to clarify the quandaries it generates.

Image Makers Advertising Public Relations and

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A Paperback / softback by Robert Jackall, Janice M. Hirota

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    View other formats and editions of Image Makers Advertising Public Relations and by Robert Jackall

    Publisher: The University of Chicago Press
    Publication Date: 15/09/2003
    ISBN13: 9780226389172, 978-0226389172
    ISBN10: 0226389170
    Also in:
    Advertising Public relations Media studies

    Description

    Book Synopsis
    This analysis of advocacy - from commercials to public service ads to government propaganda - and its roots in advertising and public relations, uses the story of two organizations, the Committee on Public Information and the Advertising Council to clarify the quandaries it generates.

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