Description

Book Synopsis
Featured in the 2020 Association of University Presses Book, Jacket, and Journal Show

In 1993, Prince infamously changed his name to a unique, unpronounceable symbol. Yet this was only one of a long string of self-reinventions orchestrated by Prince as he refused to be typecast by the music industry’s limiting definitions of masculinity and femininity, of straightness and queerness, of authenticity and artifice, or of black music and white music.

Revealing how he continually subverted cultural expectations, I Wonder U examines the entirety of Prince’s diverse career as a singer, multi-instrumentalist, songwriter, producer, record label mogul, movie star, and director. It shows how, by blending elements of R&B, rock, and new wave into an extremely videogenic package, Prince was able to overcome the color barrier that kept black artists off of MTV. Yet even at his greatest crossover success, he still worked hard to retain his credibility among black music fans. In this way, Adilifu Nama suggests, Prince was able to assert a distinctly black political sensibility while still being perceived as a unique musical genius whose appeal transcended racial boundaries.


Trade Review
“Adilifu Nama’s work is a sharp, incisive, and fresh take on the life and career of Prince Rogers Nelson. He seamlessly weaves in a critical yet thoughtful analysis of the intersections of race, masculinity, and sexuality while simultaneously chronicling the evolution of Prince’s music. For the Prince fan, it is a must read.” -- Matthew Oware * author of I Got Something to Say: Gender, Race, and Social Consciousness in Rap Music *
"Dr. Nama explores the life of Prince through the lens of racial politics and the American music industry to illuminate the ways that Prince acted as a racial 'shape shifter.' This book will make you think, make you laugh and make you critically reflect on the constant shifting gendered and racial attitudes American society continues to grapple with." -- Sheena Howard * author of Encyclopedia of Black Comics *
"A must for Prince fans and for readers interested in his impact on the music industry, pop culture, and race and gender theory." * Library Journal *
"A must for cultural studies practitioners, especially those who analyze the work of iconic figures." * Cercles *

Table of Contents
Introduction
  1. Incognegro
  2. On the Black Hand Side
  3. Enfant Terrible
  4. Cherry Bomb
  5. Chaos and Crossroads
  6. Don’t Call it a Comeback…
  7. Dearly Beloved: An Epitaph
Acknowledgements
Notes
Index

I Wonder U: How Prince Went beyond Race and Back

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    A Paperback / softback by Adilifu Nama

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      Publisher: Rutgers University Press
      Publication Date: 15/11/2019
      ISBN13: 9781978805163, 978-1978805163
      ISBN10: 1978805160

      Description

      Book Synopsis
      Featured in the 2020 Association of University Presses Book, Jacket, and Journal Show

      In 1993, Prince infamously changed his name to a unique, unpronounceable symbol. Yet this was only one of a long string of self-reinventions orchestrated by Prince as he refused to be typecast by the music industry’s limiting definitions of masculinity and femininity, of straightness and queerness, of authenticity and artifice, or of black music and white music.

      Revealing how he continually subverted cultural expectations, I Wonder U examines the entirety of Prince’s diverse career as a singer, multi-instrumentalist, songwriter, producer, record label mogul, movie star, and director. It shows how, by blending elements of R&B, rock, and new wave into an extremely videogenic package, Prince was able to overcome the color barrier that kept black artists off of MTV. Yet even at his greatest crossover success, he still worked hard to retain his credibility among black music fans. In this way, Adilifu Nama suggests, Prince was able to assert a distinctly black political sensibility while still being perceived as a unique musical genius whose appeal transcended racial boundaries.


      Trade Review
      “Adilifu Nama’s work is a sharp, incisive, and fresh take on the life and career of Prince Rogers Nelson. He seamlessly weaves in a critical yet thoughtful analysis of the intersections of race, masculinity, and sexuality while simultaneously chronicling the evolution of Prince’s music. For the Prince fan, it is a must read.” -- Matthew Oware * author of I Got Something to Say: Gender, Race, and Social Consciousness in Rap Music *
      "Dr. Nama explores the life of Prince through the lens of racial politics and the American music industry to illuminate the ways that Prince acted as a racial 'shape shifter.' This book will make you think, make you laugh and make you critically reflect on the constant shifting gendered and racial attitudes American society continues to grapple with." -- Sheena Howard * author of Encyclopedia of Black Comics *
      "A must for Prince fans and for readers interested in his impact on the music industry, pop culture, and race and gender theory." * Library Journal *
      "A must for cultural studies practitioners, especially those who analyze the work of iconic figures." * Cercles *

      Table of Contents
      Introduction
      1. Incognegro
      2. On the Black Hand Side
      3. Enfant Terrible
      4. Cherry Bomb
      5. Chaos and Crossroads
      6. Don’t Call it a Comeback…
      7. Dearly Beloved: An Epitaph
      Acknowledgements
      Notes
      Index

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