Description

Book Synopsis
This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change.

Trade Review

“As a whole, this collection provides an international perspective on development communication and social change, making it a strong addition to courses on activist rhetoric, development communication, and international communication.” (Technical Communication, 1 February 2015)



Table of Contents

Notes on Contributors viii

Series Editor’s Preface xiii

Acknowledgmentsxiv Introduction 1
Karin Gwinn Wilkins, Thomas Tufte, and Rafael Obregon

Part I Communicating Development and Social Change 5

1 Development Communication and Social Change in Historical Context 7
Pradip Ninan Thomas

2 Globalization and Development 20
Toby Miller

3 Political Economy of Development 40
James Pamment

4 Advocacy Communication 57
Karin Gwinn Wilkins

5 Equality and Human Rights 72
Cees J. Hamelink

6 Public Health 92
Colin Tinei Chasi

7 Indigenous Communication: From Multiculturalism to Interculturality 108
Alfonso Gumucio-Dagron

8 Communication, Development, and the Natural Environment 125
Elske van de Fliert

9 Emerging Issues in Communicating Development and Social Change 138
Karin Gwinn Wilkins

Part II Developing Strategic Communication for Social Change 145

10 The Strategic Politics of Participatory Communication 147
Silvio Waisbord

11 Rethinking Entertainment-Education for Development and Social Change 168
Rafael Obregon and Thomas Tufte

12 Storytelling for Social Change 189
Kate Winskell and Daniel Enger

13 Theater for Development 207
David Kerr

14 Media Development 226
James Deane

15 Economics and Communication for Development and Social Change 242
Emile G. McAnany

16 Peace Communication for Social Change: Dealing with Violent Conflict 259
Ana Fernández Viso

17 Social and Behavior Change Communication 278
Neill McKee, Antje Becker-Benton, and Emily Bockh

18 A Participatory Framework for Researching and Evaluating Communication for Development and Social Change 298
Jo Tacchi and June Lennie

19 Emerging Issues in Strategic Communication for Development and Social Change 321
Rafael Obregon

Part III

Activist Approaches for Development and Social Change 329

20 Social Movement Media in the Process of Constructive Social Change 331
John D.H. Downing

21 Transnational Civil Society and Social Movements 351
Anastasia Kavada

22 Communication for Transparency and Social Accountability 370
Norbert Wildermuth

23 Citizens’ Journalism: Shifting Public Spheres from Elites to Citizens 393
Clemencia Rodríguez and Ana María Miralles

24 Citizens’ Media: Citizens’ Watchdog Groups and Observatories 411
Rosa María Alfaro Moreno

25 Community Radio 426
Tanja Bosch

26 Youth-Generated Media 439
Joe F. Khalil

27 Video for Change 453
Tina Askanius

28 Emerging Issues in Activism and Social Change Communication 471
Thomas Tufte

Index 478

Handbook of Development Comm C

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    A Hardback by Karin Gwinn Wilkins, Thomas Tufte, Rafael Obregon

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      Publisher: John Wiley and Sons Ltd
      Publication Date: 28/03/2014
      ISBN13: 9781118505311, 978-1118505311
      ISBN10: 111850531X

      Description

      Book Synopsis
      This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change.

      Trade Review

      “As a whole, this collection provides an international perspective on development communication and social change, making it a strong addition to courses on activist rhetoric, development communication, and international communication.” (Technical Communication, 1 February 2015)



      Table of Contents

      Notes on Contributors viii

      Series Editor’s Preface xiii

      Acknowledgmentsxiv Introduction 1
      Karin Gwinn Wilkins, Thomas Tufte, and Rafael Obregon

      Part I Communicating Development and Social Change 5

      1 Development Communication and Social Change in Historical Context 7
      Pradip Ninan Thomas

      2 Globalization and Development 20
      Toby Miller

      3 Political Economy of Development 40
      James Pamment

      4 Advocacy Communication 57
      Karin Gwinn Wilkins

      5 Equality and Human Rights 72
      Cees J. Hamelink

      6 Public Health 92
      Colin Tinei Chasi

      7 Indigenous Communication: From Multiculturalism to Interculturality 108
      Alfonso Gumucio-Dagron

      8 Communication, Development, and the Natural Environment 125
      Elske van de Fliert

      9 Emerging Issues in Communicating Development and Social Change 138
      Karin Gwinn Wilkins

      Part II Developing Strategic Communication for Social Change 145

      10 The Strategic Politics of Participatory Communication 147
      Silvio Waisbord

      11 Rethinking Entertainment-Education for Development and Social Change 168
      Rafael Obregon and Thomas Tufte

      12 Storytelling for Social Change 189
      Kate Winskell and Daniel Enger

      13 Theater for Development 207
      David Kerr

      14 Media Development 226
      James Deane

      15 Economics and Communication for Development and Social Change 242
      Emile G. McAnany

      16 Peace Communication for Social Change: Dealing with Violent Conflict 259
      Ana Fernández Viso

      17 Social and Behavior Change Communication 278
      Neill McKee, Antje Becker-Benton, and Emily Bockh

      18 A Participatory Framework for Researching and Evaluating Communication for Development and Social Change 298
      Jo Tacchi and June Lennie

      19 Emerging Issues in Strategic Communication for Development and Social Change 321
      Rafael Obregon

      Part III

      Activist Approaches for Development and Social Change 329

      20 Social Movement Media in the Process of Constructive Social Change 331
      John D.H. Downing

      21 Transnational Civil Society and Social Movements 351
      Anastasia Kavada

      22 Communication for Transparency and Social Accountability 370
      Norbert Wildermuth

      23 Citizens’ Journalism: Shifting Public Spheres from Elites to Citizens 393
      Clemencia Rodríguez and Ana María Miralles

      24 Citizens’ Media: Citizens’ Watchdog Groups and Observatories 411
      Rosa María Alfaro Moreno

      25 Community Radio 426
      Tanja Bosch

      26 Youth-Generated Media 439
      Joe F. Khalil

      27 Video for Change 453
      Tina Askanius

      28 Emerging Issues in Activism and Social Change Communication 471
      Thomas Tufte

      Index 478

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