Description

This text shows business students how to conduct reliable research and how to argue the soundness of their research approach.

  • A practical introduction to research methods for business students.
  • Gives students the ability to conduct reliable research on the basis of empirical field data.
  • Takes students through the research process systematically, from the initial definition of a research problem to the final presentation of results.
  • Demonstrates the interrelationships between the different stages in a research project.
  • Helps students to decide which methods are most appropriate.
  • Teaches students to think both critically and creatively about research methods.
  • Includes the most up-to-date methods, including use of the Internet and email.
  • Supported by real-life examples, cases and practical guidelines.

Guide to Management Research Methods

Product form

£26.09

Includes FREE delivery
RRP: £28.99 You save £2.90 (10%)
Usually despatched within 3 days
Paperback / softback by Mandy van der Velde , Paul Jansen

1 in stock

Short Description:

This text shows business students how to conduct reliable research and how to argue the soundness of their research approach.... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 16/12/2003
    ISBN13: 9781405115124, 978-1405115124
    ISBN10: 1405115122

    Number of Pages: 272

    Non Fiction , Business, Finance & Law

    Description

    This text shows business students how to conduct reliable research and how to argue the soundness of their research approach.

    • A practical introduction to research methods for business students.
    • Gives students the ability to conduct reliable research on the basis of empirical field data.
    • Takes students through the research process systematically, from the initial definition of a research problem to the final presentation of results.
    • Demonstrates the interrelationships between the different stages in a research project.
    • Helps students to decide which methods are most appropriate.
    • Teaches students to think both critically and creatively about research methods.
    • Includes the most up-to-date methods, including use of the Internet and email.
    • Supported by real-life examples, cases and practical guidelines.

    Customer Reviews

    Be the first to write a review
    0%
    (0)
    0%
    (0)
    0%
    (0)
    0%
    (0)
    0%
    (0)

    Recently viewed products

    © 2024 Book Curl,

      • American Express
      • Apple Pay
      • Diners Club
      • Discover
      • Google Pay
      • Maestro
      • Mastercard
      • PayPal
      • Shop Pay
      • Union Pay
      • Visa

      Login

      Forgot your password?

      Don't have an account yet?
      Create account