Description

Globalisation and outsourcing-based strategies have reshaped the global economy. This timely book provides a strategic analysis of both the development and macro trends of the electronics industry within the wider context of global technology outsourcing.



Lucio Cassia examines the whole supply chain of the electronics industry and highlights the changes due to the effects of global outsourcing. He moves on to describe hypotheses of growth, and consider likely future developments - including the reshaping of firms' competitive strategies. The author also explains the patterns of development of new technologies and changes in the competitive positioning of the firms.



This innovative book will appeal to academics and scholars interested in the strategic growth of firms and technological innovation. The insights presented in the book will also interest entrepreneurs, managers and practitioners who make decisions about competitive strategies in a global context.

Global Outsourcing Strategies: The Internationalisation of the Electronics Industry

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Hardback by Lucio Cassia

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Globalisation and outsourcing-based strategies have reshaped the global economy. This timely book provides a strategic analysis of both the development... Read more

    Publisher: Edward Elgar Publishing Ltd
    Publication Date: 30/06/2010
    ISBN13: 9781849801515, 978-1849801515
    ISBN10: 1849801517

    Number of Pages: 288

    Non Fiction , Business, Finance & Law

    Description

    Globalisation and outsourcing-based strategies have reshaped the global economy. This timely book provides a strategic analysis of both the development and macro trends of the electronics industry within the wider context of global technology outsourcing.



    Lucio Cassia examines the whole supply chain of the electronics industry and highlights the changes due to the effects of global outsourcing. He moves on to describe hypotheses of growth, and consider likely future developments - including the reshaping of firms' competitive strategies. The author also explains the patterns of development of new technologies and changes in the competitive positioning of the firms.



    This innovative book will appeal to academics and scholars interested in the strategic growth of firms and technological innovation. The insights presented in the book will also interest entrepreneurs, managers and practitioners who make decisions about competitive strategies in a global context.

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