Description

Fast track route to understanding the organizational, economic andmanagerial pressures and constraints in managing global activities

Covers the key areas of strategic, marketing and financialpriorities and demands and the need for corporate social, culturaland operational awareness and responsibility

Examples and lessons from some of the world's most successfulbusinesses, including ABB, Nissan and Mattel Inc, and ideas fromthe world's smartest thinkers, including Gary Hamel, Peter Drucker,Naomi Klein, Sumantra Ghoshal and Chris Bartlett

Includes a glossary of key concepts and a comprehensiveresources guide

Global Organizations: Organizations 07.02

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£10.99

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Paperback / softback by Richard Pettinger

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Fast track route to understanding the organizational, economic andmanagerial pressures and constraints in managing global activities Covers the key areas... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 10/01/2002
    ISBN13: 9781841122373, 978-1841122373
    ISBN10: 1841122378

    Number of Pages: 138

    Non Fiction , Business, Finance & Law

    • Tell a unique detail about this product5

    Description

    Fast track route to understanding the organizational, economic andmanagerial pressures and constraints in managing global activities

    Covers the key areas of strategic, marketing and financialpriorities and demands and the need for corporate social, culturaland operational awareness and responsibility

    Examples and lessons from some of the world's most successfulbusinesses, including ABB, Nissan and Mattel Inc, and ideas fromthe world's smartest thinkers, including Gary Hamel, Peter Drucker,Naomi Klein, Sumantra Ghoshal and Chris Bartlett

    Includes a glossary of key concepts and a comprehensiveresources guide

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