Description
Book SynopsisThis is a textbook on game theory for students of business and management, managerial economics, strategic analysis, negotiation, and microeconomics.
Trade Review`Games, Strategies, and Managers will be helpful for both beginning managers and for advanced planners. In fact, I would recommend that anyone engaged in US-Japan negotiations - including the US Office of the Trade Representative and the Japanese Ministry of International Trade and Industry - read this book.' Akira Omori, Arthur Anderson & Co
`McMillan clearly and straightforwardly explains the most important insights of game theory ... We have long needed a book like this to make the power of game theory accessible.' Roger Myerson, Northwestern University
`excellent introduction to strategic problems in economics ... The book is aimed at MBA students with little previous experience of mathematics or economics ... it could also be used to introduce these topics to undergraduates. In my opinion this book is very useful for students and others who require a quick introduction to recent developments in economic theory.' Economic Journal
Table of ContentsPart I: Strategies of Decision-making: The Art and Science of Strategy; Playing Games as Games; Understanding Conflict and Cooperation; Weighing Risks; Part II: Negotiating: Gaining Bargaining Power; Using Information Strategically; Negotiating International Trade Agreements; Part III: Contracting: Creating Incentives; Designing Contracts; Setting Executives' Incentives; Part IV: Bidding: Bidding in Competition; Bidding in Olympic Competition; Part V: The Strategic Manager: Organizing a Network of Subcontractors; Putting it all Together; Appendix: The Details of the Games; More Games; Reading Guide
