Description
Book SynopsisThis book charts the experiences, pitfalls and knowledge behind leading scientific ideas to successful startups. Written by one of Switzerland's top serial entrepreneurs, this book is a must-read for scientists and academicians who want to see their idea turn into a product and change the market. It is also pertinent for finance and business professionals who aspire to become technology entrepreneurs. Starting with personal qualities of an entrepreneur, Anil Sethi discusses successful ideas, technology evaluation, team formation, patents and investor expectations. To guide the entrepreneur, this book also analyzes deal closing, equity conversion and ideal exit strategies to follow. Ultimately Anil Sethi reveals the 'inside track' which helps understand what drives entrepreneurs and what they wouldn't admit.
Trade ReviewShortlisted for the CMI Management Book of the Year Award - "Innovation and Entrepreneurship" category
Table of ContentsPrologue.- Are You Meant to Be an Entrepreneur?.- Ideas to Shoot and Root for.- Technology Evaluation: Is it Ripe for Commercialisation?.- The Team - Recognising the Red Flags.- Patents: Whys and Hows, Protection Strategies for Your Innovation.- Investors: Choosing the Right Ones, Getthing Them Interested.- Chosing the Deal and Getting the Funding.- Exit: Opportunity to Convert Equity to Wealth.- Technologies That Made It - and How.- The Golden Era of Entrepreneurship: Putting it into Perspective.- The Inside Track: What Drives Entrepreneurs and What They Won't Admit.
