Description
Book SynopsisFiona Talbot originally co-founded a communication consultancy in Rotterdam that helped multi-nationals improve their use of English as an international business language. Fiona now runs TQI Word Power Skills, a Business Writing Skills Consultancy that helps both native and non-native English speakers, both in the UK and internationally. She delivers workshops and e-coaching at all levels. She has an extensive social media following for her #wordpowerskills brand and has featured in major publications such as Personnel Today, British Airways' business magazine, The Sunday Times, Accounting Technician, and Call Centre Focus amongst many others. Learn more at http://www.wordpowerskills.com/index.php Fiona has a YouTube channel showing short clips to emphasise the problems often faced in using English in business: https://www.youtube.com/user/TQIwordpowerskills
Table of Contents
- Chapter - 00: Introduction;
- Chapter - 01: English as a language of global communication;
- Chapter - 02: Writing in English: support your people;
- Chapter - 03: Why we communicate commercially;
- Chapter - 04: Word Power Skills 2.0: interacting with readers as customers;
- Chapter - 05: Adapt: stay ahead or stay behind;
- Chapter - 06: Time is money;
- Chapter - 07: Helping you write those documents;
- Chapter - 08: Writing to lead, inspire – and change;
- Chapter - 09: Writing e-mails;
- Chapter - 10: Feedback and performance reviews