Employer Branding für KMU

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by Wolfgang Immerschitt Short Description:

Umbruch der Arbeitswelt.- Merkmale von Klein- und Mittelunternehmen.- Theoretische Grundlagen.- Employer Branding-Prozess.- Situationsanalyse.- Strategische Planung.- Umsetzung von Employer-Branding-Maßnahmen.- Rekrutierung, Einstiegsphase,... Read more

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Publisher: Springer Gabler
Publication Date: 1/17/2019
ISBN13: 9783658231323, 978-3658231323
ISBN10: 3658231327

Non Fiction , Business, Finance & Law