Description

Book Synopsis
With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

Trade Review
'This is a concise and constructive book full of practical analysis and guidance for managers and staff in general who are trying to bring about improvements in working practices.'
Health Service Journal.



Table of Contents
1. Creativity and innovation at work.

2. Confidence in creativity.

3. Becoming an innovator.

4. Creative teams at work.

5. Innovation in organisations.

6. Managing Innovation.

7. Key innovations.

Developing Creativity in Organisations

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    £33.20

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    RRP £34.95 – you save £1.75 (5%)

    Order before 4pm tomorrow for delivery by Thu 2 Jul 2026.

    A Paperback / softback by Michael A. West

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Developing Creativity in Organisations by Michael A. West

      Publisher: John Wiley and Sons Ltd
      Publication Date: 09/03/1997
      ISBN13: 9781854332295, 978-1854332295
      ISBN10: 1854332295

      Description

      Book Synopsis
      With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

      Trade Review
      'This is a concise and constructive book full of practical analysis and guidance for managers and staff in general who are trying to bring about improvements in working practices.'
      Health Service Journal.



      Table of Contents
      1. Creativity and innovation at work.

      2. Confidence in creativity.

      3. Becoming an innovator.

      4. Creative teams at work.

      5. Innovation in organisations.

      6. Managing Innovation.

      7. Key innovations.

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