Description

Book Synopsis
With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

Trade Review
'This is a concise and constructive book full of practical analysis and guidance for managers and staff in general who are trying to bring about improvements in working practices.'
Health Service Journal.



Table of Contents
1. Creativity and innovation at work.

2. Confidence in creativity.

3. Becoming an innovator.

4. Creative teams at work.

5. Innovation in organisations.

6. Managing Innovation.

7. Key innovations.

Developing Creativity in Organisations

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    A Paperback / softback by Michael A. West

    £33.20

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    RRP £34.95 – you save £1.75 (5%)

    Order before 4pm today for delivery by Sat 5 Sep 2026.

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      Book details

      Publisher John Wiley and Sons Ltd
      Published 9 March 1997
      ISBN-13 9781854332295
      978-1854332295
      ISBN-10 1854332295
      Also in:
      Personnel and human resources Industrial or vocational training

      Description

      Book Synopsis
      With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

      Trade Review
      'This is a concise and constructive book full of practical analysis and guidance for managers and staff in general who are trying to bring about improvements in working practices.'
      Health Service Journal.



      Table of Contents
      1. Creativity and innovation at work.

      2. Confidence in creativity.

      3. Becoming an innovator.

      4. Creative teams at work.

      5. Innovation in organisations.

      6. Managing Innovation.

      7. Key innovations.

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