Description

Book Synopsis
In the field of engineering like many others, foreign competitors are beating U.S. businesses to the punch in terms of bringing new products successfully to the marketplace. How can U.S. engineering companies compete? Simply by turning to this thought-provoking work which answers these and many other questions of successful design products and systems that are market driven and user oriented. Using a comprehensive methodological framework for human-centered design of complex systems, it covers four phases: naturalist, marketing, engineering, sales and service. A wide variety of tools and techniques are discussed within this framework, with illustrated case histories introduced early and developed throughout the chapters. This thorough and consistent framework for design, in combination with numerous ``how to'''' tips, provides the reader with a self-contained, applications-oriented plan with which to pursue design concepts.

Table of Contents
Design and Measurement.

The Naturalist Phase.

The Marketing Phase.

The Engineering Phase.

The Sales and Service Phase.

System Evaluation.

Design of Aiding.

Design of Training.

Technology Transition.

Author Index.

Subject Index.

Design for Success

    Product form

    £167.36

    Includes FREE delivery

    RRP £185.95 – you save £18.59 (9%)

    Order before 4pm today for delivery by Mon 6 Jul 2026.

    A Hardback by William B. Rouse

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Design for Success by William B. Rouse

      Publisher: John Wiley & Sons Inc
      Publication Date: 14/03/1991
      ISBN13: 9780471524830, 978-0471524830
      ISBN10: 0471524832

      Description

      Book Synopsis
      In the field of engineering like many others, foreign competitors are beating U.S. businesses to the punch in terms of bringing new products successfully to the marketplace. How can U.S. engineering companies compete? Simply by turning to this thought-provoking work which answers these and many other questions of successful design products and systems that are market driven and user oriented. Using a comprehensive methodological framework for human-centered design of complex systems, it covers four phases: naturalist, marketing, engineering, sales and service. A wide variety of tools and techniques are discussed within this framework, with illustrated case histories introduced early and developed throughout the chapters. This thorough and consistent framework for design, in combination with numerous ``how to'''' tips, provides the reader with a self-contained, applications-oriented plan with which to pursue design concepts.

      Table of Contents
      Design and Measurement.

      The Naturalist Phase.

      The Marketing Phase.

      The Engineering Phase.

      The Sales and Service Phase.

      System Evaluation.

      Design of Aiding.

      Design of Training.

      Technology Transition.

      Author Index.

      Subject Index.

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account